Wheat protein is an ingredient used in many beauty products like face lift serum because it contains not only protein, but amino acids which are readily absorbed by the skin and hair. As with most ingredients used on the skin, there can be benefits and drawbacks to wheat protein. The main benefit is the film-forming agent which can tighten and firm the skin. This is great news for women looking for a face lifting effect. Another great advantage is that it helps the skin to retain it’s moisture, which can certainly help in fighting the aging process. The drawback is that some people are allergic to wheat, and even though many women who are usually intolerant to wheat can apply it topically with no problems, there have been some reported allergic skin reactions while using this ingredient in a product. If you are allergic to wheat, you should consider asking your dermatologist and allergist before you try applying it to the skin, but know that there is a possibility this amazing ingredient can be used to help you look younger and healthier.
Wheat protein is of course derived from wheat. We’re all familiar with wheat as far as food and nutrition goes, but until recently I had not known that it was ever used in beauty products. It makes sense though, because one big rule for health enthusiasts is to not put anything on your skin that you couldn’t safely ingest. In this case, you could ingest it, and many of us do every single day.
So how does it fit into skin and hair care products like face lift serum? The protein gathered from wheat for use in skin and hair care products is hydrolyzed wheat protein. This is a protein from wheat that has been turned partially into water through hydrolysis. Proteins carry nitrogen to living cells, are wonderfully compatible with the skin, and help to sooth and moisturize.
I mentioned earlier that it has a film-forming effect. This is why it is most important to products that promise a temporary non surgical face lift. Many women are looking for alternatives to dangerous surgery and botox injections. With products like face lift serum enhanced with wheat protein, women (and men) can actually get what they are seeking. Surgery and botox last longer than the effect these products give, but there is no risk involved like there is with these other methods (provided that those with allergies have gotten the okay to use the products). So, how long does it last? Each time you apply the product, it will last about eight hours. Plus, if you are using other anti-aging products that help to erase lines and wrinkles, you’ll start to look better every time you use it. It’s perfect for a date night, a party or other social event, your day at work, or any time you want to put your best face forward.
If you’re looking for the best of the best in skin and hair care, you’ll definitely want to try products enhanced with wheat protein. Environmental enthusiasts will appreciate that it’s a renewable, biodegradable and environmental friendly ingredient. Health nuts will appreciate that it comes from a plant that humans can ingest safely. All people will appreciate the benefits of younger looking skin and soft beautiful hair. Remember to check with your allergist and dermatologist before using if you’re known to be allergic, but otherwise give it a try.